Obviously the iPhone 5 announcements are going on right now. And while a lot of the things I have seen are very welcome updates; mostly better maps and a bigger screen. However, why the funky screen resolution? 1136 x 640. Sure it has the high pixel density that we are coming to be used to in phones and even laptops (eventually televisions and monitors), but it is just under 16:9 aspect ratio and is a bit away from 720P.
Apple Markets to Non-tech
One of the reasons I see that Apple doesn’t bother with relating anything to standards is that they advertise to people that do not understand the specs anyway and like buzz words more. But still, I mean why not make a 720P screen when many of the competitors are up to that and some even more.
Apple doesn’t need to compete in specs or performance as much as any other company does. Apple is this generations starlet of a company and as long as they use the words ‘Most Amazing Yet’ in any product they push it will sell well. Not saying they don’t make great products, because they do. They always have solid hardware and flashy design. But, they do deserve much of the ridicule that they receive because marketing is their strongest point and to the people that understand standards, specs, etc. see exactly how they manipulate people into wanting what they offer instead of offering what a user wants. Many people that have never used another smartphone are not willing to even try because they just think that the iPhone is the best.
Oh ranting. Fun sometimes, yet futile. Either way, enjoy your iPhone 5, but open your mind to other things once in a while. Brand loyalty can really make you miss out on great products. Just think of the people that were brand loyal to MS and got Vista, or just that were not educated enough to know that there were other options.